Billabong x Sunny Side Up

This Billabong summer swim brand shoot was captured by Taylor Hayden on the content day she hosted in the spring. This shoot was creative directed, shot, and edited by Taylor Hayden to capture the ultimate California summer feeling. The brand shoot on the beach of San Diego included a picnic with fruit, smoothies, surfboards, and flowers to compliment the stunning Billabong swimsuits. The tan skin and sunshine hitting the models brings the colorful suits to life and helps capture Billabong’s warm and bright brand aesthetic. This shoot was designed to be fresh and vibrant to provide new summer content for marketing material and a social refresh for Billabong. Taylor Hayden was able to capture the nostalgia and joy of summer at the beach through this brand shoot.